Sonnet Insurance - Is the glass half empty, or half full?

For as long as we can remember, Canadians have been trying to answer the burning question: is the glass half empty, or half full?

It’s time we finally put pessimism versus optimism to the test. A math test, that is.

To help us out, our own Neal Holland, Specialist in Product, Pricing and Analytics, created a complex algorithm to solve this very simple question. Neal and his team spend countless hours collecting and examining data about human behaviour in order to provide the best possible coverage options.

Insurance algorithms are complicated, he explains, but purchasing insurance shouldn’t be.

That’s why Sonnet believes in protecting your optimism, not just your things. We have whole teams like Neal’s dedicated to demystifying insurance – so you don’t have to. Instead of spending your time answering countless questions or filling out complicated paperwork, we’ve created a simple, understandable insurance experience that’s personalized just for you. By taking the guesswork out of buying insurance, you can spend more time living and less time worrying about your coverage – and hopefully that glass starts looking a little fuller.

We asked Neal to walk us through his algorithm, and explain how numbers can actually help us see the positive side of things. Check out the video below and find out once and for all if the glass is half empty or half full.