Group insurance for your team

Sonnet's group insurance program allows associations and employers to deliver meaningful value to their organizations, helping them save time and money on their home and auto policies. Plus, read our free whitepaper for tips on how to promote employee financial wellness.

Read our whitepaper

Easy plan implementation and onboarding

Our group insurance plans were specifically built to make your life easier. The implementation and onboarding processes are fast, simple, and completely frictionless. Reach out to our team to get things started, and we’ll build a framework for your program.

Our agreements are simple and flexible. Here’s how it works:

Custom program creation

Once we’ve finalized our agreement, we set up a customized program that meets the needs of your company and its workforce.

Landing page setup

We’ll create a unique landing page where members can learn about their exclusive discount, get a quote and get insured.

Go live quick and easy

That’s it! We’ll launch the program and help you communicate the benefits with your team.

We’re proud to be a homegrown Canadian company, part of the Definity family of companies. Definity also includes Economical Insurance, a leading insurer trusted by Canadians since 1871.

Home and auto coverage for groups

Your members are busy, just like you. Give them an insurance option that saves them money, while providing a simple, frictionless experience when purchasing and managing their policies.

Group Insurance Video

[Upbeat music]

[an icon representing a person appears left of text saying "Hi".]

>> NARRATOR: Hi

[The icon of the person is replaced with an icon of a heart with a dollar sign in the middle.]

Insurance is a necessary and important part of your financial health,

[It is then replaced by an icon of an alarm clock, the arms within them rotate while the alarm clock slightly bounces from side to side.]

but the traditional process of buying home and auto insurance is time-consuming and complicated.

[The scene changes, an outlined icon of a desk appear, with an apple and monitor placed on top. A clock appears above the table and its arms slightly rotate.]

We’ve learned that almost 80% of shoppers find it important to have an easy experience when buying home and auto insurance.

[icons of speech bubbles appear beside the monitor.]

About 75% are also willing to receive digital advice

[The desk scene is replaced by a large icon of a magnifying glass in between two quotation marks.]

And over 70% use online platforms to find and compare quotes.

[The scene changes by swiping left to a split screen. On the left is the Sonnet logo. On the right is a video of a cheerful woman walking while looking down on her phone.]

At Sonnet, we’ve built on those learnings,

[On the left screen, the logo fades out and fades in is an icon of hand holding a phone.]

And we’ve revolutionized the lengthy home and auto insurance buying process with an easy-to-use, 100% digital platform that suits the needs and habits of customers,

[The scene changes and a circle appears beside the corresponding VO text. Within are three small circles on the left topped on one another; beside the middle circle is an arrow that branches off to the right, the two lines from the other two circles merge together to the middle arrow.]

with the primary goal of simplifying every aspect of buying personal insurance.

[The three circles disappear, and are replaced by icons of three people.]

And our group plans have the added benefit of contributing to your employees' or members' financial well-being, too.

[The scene changes to the quote page on the Sonnet website. On this page, a cursor is scrolling through the page and filling in the input fields. The cursor then selects a button to “View your quotes”.]

Our digital experience makes it easy to get a quote and buy insurance online, in as little as five minutes.

[The scene changes back to the icon of three people within a circle.]

And if your employees or members need any help,

[A line connects to a second circle with a phone icon within, which then connects to a third circle with an icon of one person.]

our customers can easily connect over the phone with licensed Customer Service agents,

[The scene changes. Two long parallel lines appear, between them are icons of two speech bubbles followed by an addition symbol, an icon of an envelope also followed by an addition symbol, and then an icon of a phone.]

or receive exceptional service through chat and email.

[The scene changes to the quote page on the Sonnet website, now displaying different coverage options within three separate columns.]

We make it simple to get customized coverage and competitive pricing for your employees or members.

[As the cursor scrolls through the page, an outlined icon of an umbrella beside a dollar sign appears within a circle at the corner of the quote page.]

[The page on the Sonnet website changes to the final page displaying coverage details. A button that reads “Buy now” slightly pops out on the page.]

And as a plan sponsor, the program is completely free for you to set up.

[The scene changes to a split screen. On the left is a video of a woman leaned on a table, looking downwards on her tablet device in hand. On the right screen is an icon of an alarm clock, beside it is a wrench.]

We’ve optimized set up and onboarding, and can easily integrate into your existing employee or member benefits experience.

[An icon of a phone appears, with a checkmark on it, and speech bubbles on the top right.]

In addition to our intuitive digital platform, and exceptional customer service,

your employees or members also have access to Sonnet Connect.

[The scene changes to a split screen. On the left screen is a video of a car salesman handing car keys to a young couple. On the right is the Sonnet Connect logo.]

Sonnet Connect provides a suite of services and information to improve

[The split screen changes, with a video of a man looking down on his phone on the right screen, and an icon of three people within a circle on the left screen.]

[To the right of the circle appears an icon of a shield, an arrow pointing upwards, and a lightbulb.]

and support your employees or members with car and home ownership.

[The scene changes, an icon of a piggy bank appears within a circle. Above it is a coin.]

With access to exclusive discounts,

promotions, and offers, Sonnet Connect extends the typical group insurance experience by providing additional benefits to engage your employees or members in pursuing financial wellness.

[The scene changes to a split screen. On the left screen are two circles with an addition symbol between them. In the left circle is an icon of a car, in the right circle is an icon of a house. On the right screen is a video of two men beside each other looking downward and scrolling on a tablet device.]

At Sonnet, we’re not just providing home and auto insurance coverage

[The circles are replaced with icons of three people within a circle, and an icon of a heart to the right.]

We’re providing peace of mind and financial wellness for your employees or members.

[The scene changes with only the Sonnet logo on screen.]

Start offering more for your employees or members with Sonnet group home and auto insurance!

[The screen reads “Start offering more for your employees or members with Sonnet group home and auto insurance!”. Below are two buttons – one reads “Contact Sonnet Now”, the other reads “Explore Sonnet Connect”.]

Are you eligible for a group discount through your work or association?

Enhance your total rewards offering

Give your members a total rewards offering that increases their financial well-being and is simple to use. Sonnet policies provide all that and more.

Reduce stress

Workplace financial stress costs nearly $16 Billion/year in lost productivity.1

Simple platform

71% of consumers use online platforms to find and compare quotes.2

Full protection

Protect their assets. 50% of Canadians’ budgets go to shelter and transport.3

Every total rewards offering needs discounted home and auto coverage

Your total rewards offering is an important part of your employee and member value proposition and an investment in your team’s productivity. A simple group insurance program can help increase output by decreasing levels of financial stress, with no monetary investment from your company/association or major time commitment from you.

Group Insurance plans that benefit the organization

  • Exclusive discounts on policies to help members save money and reduce financial stress
  • Build member engagement by showing your team that you’re working for them
  • Provide digitally enabled and frictionless member experiences
  • Increase productivity by increasing financial well-being and saving valuable time
  • Easy to implement, minimal administrative effort, cost-free

Home and Auto policies that benefit your team:

  • Competitive rates, home and auto bundle options, group discount on policies
  • Simple process that takes 5 minutes for a member to get a quote and get insured
  • A fully digital platform that lets members manage policies online
  • 24/7 claims support and guaranteed repairs from our pre-screened vendors
  • Shows your team you’re invested in their well-being

Sonnet Connect helps your team save more than just money with access to:

  • Tools and offers that improve financial well-being
  • Partners who will reduce the cost of buying and protecting your home and auto
  • Like-minded organizations committed to simplifying all aspects of owning a home and auto

These organizations trust Sonnet. You should too.

HR professionals and association administrators across Canada trust Sonnet to provide their teams with policies that increase their financial well-being and meet member expectations for simple, digital access.

Canadian Association of Social Workers (CASW)

The Canadian Society of Association Executives (CSAE)

North York General Hospital

“Sonnet provides a client-centric approach to its specialized offering. They are innovative and understand the needs of member-driven organizations and individuals.”

What do these policies cover for your members?

Give your members the ability to customize their home and auto policies online in just five minutes. Our online digital platform makes it quick and easy for members to find coverage that meets their needs.

Home insurance policies

Even our most basic home policies cover your members’ home and everything in it. Plus, we offer first claim forgiveness and additional coverage upgrades to make sure you’re fully protected.

We also offer specific policies for condo owners, tenants and landlords, covering them for the basics like liability and personal belongings, and additional options that are tailored to these groups.

Auto insurance policies

Auto policies from Sonnet cover accident benefits, ticket forgiveness, roadside assistance, vehicle replacement and more.

We have many customized coverage options, and they’re all available in simple language that’s easy for your workforce to understand.

Home insurance policies

Even our most basic home policies cover your members’ home and everything in it. Plus, we offer first claim forgiveness and additional coverage upgrades to make sure you’re fully protected.

We also offer specific policies for condo owners, tenants and landlords, covering them for the basics like liability and personal belongings, and additional options that are tailored to these groups.

Auto insurance policies

Auto policies from Sonnet cover accident benefits, ticket forgiveness, roadside assistance, vehicle replacement and more.

We have many customized coverage options, and they’re all available in simple language that’s easy for your workforce to understand.

Looking to enhance your company’s total rewards offering with group home and auto insurance?
Get access to industry trends, safety tips and more in the Sonnet blog
Frequently Asked Questions
How do members get their group discount?

Adding a group discount is easy. Members just need to look for the “Group Discount” field when getting a home or auto quote. They can quickly search for the name of your organization and select it from the suggestions that appear. Next, we’ll ask for a group ID (usually an employee ID number or email address) to confirm that they’re a member. That’s it! Their group discount will automatically be applied to the quote.

How does group insurance work?

Group home and auto insurance offers a preferred rate to customers who are part of specific associations related to education, profession, employer or affinity. Insurance companies often partner with specific groups to offer these plans at no additional cost to you or your association.

What are the benefits of group insurance?
For customers, the biggest benefit is a discounted premium. You’ll get the same great coverage for your home or auto, plus an exclusive group discount. At Sonnet, we also offer benefits beyond discounted rates through partners, tools and offers that will improve your financial well-being and simplify your life.

For groups, associations, or employers, a group insurance plan can enhance your total rewards offering and build member engagement. Offer your members exclusive discounts to help them save money and reduce their financial stress. 

Are you the plan administrator for a group or an association? Learn more about the benefits of joining the Sonnet group insurance plan.

How can my organization join the group insurance plan?

If you’re a plan administrator for a group or an association looking to join the Sonnet group insurance plan, please get in touch. Our dedicated group insurance representative will get back to you within 48 hours.

What is a group insurance discount?

This is a preferred rate offered to specific associations related to education, profession, employer or affinity that have partnered with an insurance company.

Are you the plan administrator for a group or an association? Learn more about the benefits of joining the Sonnet group insurance plan.

Images representing Sonnet Connect are for representation only. Terms and conditions apply.

Average savings of $474 annually, is calculated on a national basis (excluding Manitoba, British Columbia, Saskatchewan, Newfoundland and Labrador, Northwest Territories, Yukon, and Nunavut) of current bundled property and auto Sonnet policies as of January 2020, and includes affinity discount.

1 Financial Stress in the Workplace Costs Canadian Economy $16 Billion Annually, The Canadian Payroll Association

2 PWC – Insurance 2020: The Digital Prize

3 Statistics Canada - Survey of Household Spending, 2017

4 Willis Towers Watson – Employee Financial Well-Being

5 Deloitte – 2019 Millennial Survey, 2019 Human Capital Trends

6 Mintel, Digital Insurance Behaviours CA, June 2020

7 Deloitte 2019 Insurance Industry Outlook